Exciting new jewelery designer: Zelia Horsely

Irecently came across Zelia Horsley’s jewelery while browsing a brochure from London Jewellery Week. As expected, not many designs stood out for me – I am quite difficult to please when it comes to jewellery, I have a tendency to dismiss pieces that do not break some kind of rules and yet obey the rule of estethics – but when I saw Zelia’s chain collar, I knew I’d stepped over a gold mine.

I decided to find out more about this exciting designer.

And what I found was to take my breath away. In all her unique pieces, Zelia manages to create a happy marriage between industrial and finesse, between bondage and femininity, between the ego and the alter ego. There is a dominatrix and a Lolita in each and every piece and every single one of them has a story to tell. I have a feeling Zelia has found a way to talking to the woman of today, the woman who increasingly needs to be all in one.

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